The Micro Hotel Market is estimated to be worth US$84 billion in 2022 and is expected to reach US$150.43 billion, at a CAGR of 6% during the forecast period 2022-32
The European micro-hotel market is expected to grow at a CAGR of 8.60%, reaching $15.2 million in revenue by 2028.
NEWARK, Del, Nov. 03, 2022 (GLOBE NEWSWIRE) — According to recent market analysis by Future Market Insights (IMF), the Micro-hotel market is on the verge of reaching a valuation of US$84 billion in 2022. Sales are expected to increase to a 6.0% CAGRthe size of the market reaching US$150.43 billion by 2032.
Multinational groups and large companies are expected to participate closely in the tourism market. Small businesses can endure because, according to research, there are about 300 of them, and the number of such businesses is significant. The purpose of this article is to shed light on the importance of these factors for early business creation procedures, starting with understanding the influence of these processes on the state. The arguments come mostly from primary source data, with additional information gathered from in-depth interviews with professionals and policy makers.
The federal government and local government consider the tourism sector to be forward-thinking and important, and micro, small and medium-sized hotels can take advantage of this program by undertaking fundraising initiatives, promotional campaigns and training programs. .
The tourism and leisure industry reinforces the development of the hotel industry. It generates jobs and encourages regional improvement through social development. It supports millions of jobs in the hospitality industry.
The hospitality industry uses cutting-edge social media marketing strategies, including Facebook, to help drive awareness and ticket sales. Customers are turning more to booking apps for convenience and ease of use.
Influencer marketing is the hospitality industry’s most popular tool for building guest loyalty and building brand image, which is why so many hotels are using influencer marketing today. A good example is Lisa Linh who has 93.5k followers on Instagram. On her website, she has a section on hotel reviews.
Key points to remember:
The North America and Asia-Pacific regions hold a market share of around 24% and around 24%, respectively.
The Covid-19 pandemic has had a 30% impact on the value of Micro Hotel tourism.
Online booking channels lead the rankings in the booking channel segmentation of the micro-hotel tourism market.
New Zealand, USA, France, Japan, UK and Italy are among the most popular destinations for Micro Hotel tourism
Promote domestic tourism and support safe returns from international tourism.
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Impact of COVID-19 on the micro-hotel market
As economies impacted by COVID-19 continue to spin out of control, governments and businesses will turn to the safety of their people as their primary concern. Nonetheless, governments and businesses will need to quickly address the effects on global incomes and stock prices after the stock market plunge. The disruption caused by COVID-19 has affected just about every corner of the world, and the hospitality industry is among the hardest hit. As travel restrictions have been imposed, they have even directly affected hotel workers. Additionally, the hospitality and leisure industries are changing rapidly and remain focused on understanding and quantifying the operational and financial implications for their businesses. Decisions to close hotels, restaurants, theme parks and cinemas, as well as the overall disruptive impact on the travel ecosystem.
By offering all-inclusive packages and saving travelers the trouble of navigating multiple channels for their excursions, the big players are able to maintain their competitive edge in the market. Government investments and initiatives are stimulating the market and have also helped companies improve their service offerings.
Major players operating in the micro hotel industry are Nine Hours, Container Hotels, Tubohotel, The Pod Hotel, Rolling Huts Micro Hotels, Koyasan guest House, Yotel Hotels.
Get more valuable insights
Future Market Insights, in its new offering, provides an unbiased analysis of the global micro-hotel tourism market, showcasing historical demand data (2017-2021) and forecast statistics for the period 2022-2032. The study discloses compelling insights into the micro hotel market based on hotel type (capsule hotel, rolling hotel, rehearsal box, and others), booking channel (telephone booking, online booking, and online booking). person), tourist type (domestic and international), tour type (independent traveler, group traveler and package traveler), consumer orientation (male and female), age group (15-25 years old, 26- 35 years old, 36-45 years old, 46-55 years old, 66-75 years old), across seven major regions.
The micro-hotel market by category
By booking channel:
Reservation by phone
Reservation in person
By type of tourist:
By type of tour:
By Consumer Orientation:
By age group:
15-25 years old
26-35 years old
36-45 years old
46-55 years old
66-75 years old
1.1. Global Market Outlook
1.1.1. Who travels?
1.1.2. How much are they spending?
1.1.3. Direct contribution of tourism to GDP
1.1.4. Direct contribution of tourism to employment
1.2. Analysis of the evolution of tourism
1.3. MFI analysis and recommendations
2. Presentation of the market
2.1. Total expenditure (millions of US dollars) and forecast (2022-2032)
2.2. Number of micro-hotels (Mn) and forecast (2022-2032)
2.3. Projected annual growth in total expenditure (2022-2032)
2.4. Number of micro-hotel annual growth projections
3. Global Micro Hotel Market Dynamics
3.1. Market Drivers, Challenges and Opportunities
3.1.1. Flexible, affordable, stylish and smart rooms that are driving the growth of Micro Hotels.
3.1.2. Micro-hotels could appeal to several segments with their stylish urban vibe, especially business and leisure travelers.
3.1.3. The use of technology is growing in hotels
3.1.4. Hotel advertising campaigns are expected to be heavily video-focused in 2022.
3.1.5. Determine the objectives of your hotels.
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